Deep Dive: Be Unconventional
Hosted by Women in Design
March 5 – 6, 2026
Denver, CO
Inside the Deep Dive: Be Unconventional
Be Unconventional is a two-day immersive experience that arms today’s creatives with the mindset, skills, and community to thrive in a rapidly shifting landscape. Step away from the familiar, challenge the status quo, and reignite your bold, creative vision.
Visionary Keynote
Hands-On Workshops
Curated Networking
What You Will Learn
Explore innovative approaches and actionable strategies in circular design, from material selection and product lifecycle to recycling innovations and systems thinking. Gain the knowledge to drive sustainable solutions and collaborative efforts for a circular future.
Learn about new tools and techniques
Forge meaningful relationships and exchange ideas
Reignite your "why" and align your creative vision
Hear from bold thinkers redefining design, leadership, and innovation
Gather insights to boost your career
Gain a fresh perspective
Page Navigation
Locations & Lodging
Location of Conference
History Colorado Center
MDC/Richmond American Homes Foundation Room
1200 Broadway
Denver, CO 80203
Hotel & Reservations
The Art Hotel Denver, Curio Collection by Hilton
1201 Broadway
Denver, CO 80203
To make a hotel reservation within the discounted block of guest rooms, please register for WID Deep Dive, and continue through the hotel selection process.
Currently The Art Hotel is subject to a 15.75% sales tax and subject to change.
Note: IDSA has negotiated a limited number of room rates for WID Deep Dive attendees. Additional options will be added in response to demand.
$189/per night
4:00 PM Check-in
11:00 AM Check-out
Pre-Conference Events
970 Yuma Street
Suite 150
Denver, CO, 80204
Welcome Event @ Number Thirty Eight
3560 Chestnut Place
Denver CO 80216
Post-Conference MSU Tour
MSU Tour
Aerospace & Engineering Sciences Building
1449 7th Street, Suite 200A
Denver, CO 80204
Denver Airport
Denver International Airport
8500 Peña Blvd, Denver, CO 80249
Thank you to our sponsors and partners!









Speakers
NATUREVERSE
NC State University
Opportunity Education
Appalachian State University
Meija Jacobs Coaching
Re:Build, Tekna
Atomi Inc.
History Colorado Center
ALSO
InspiHER Tech
Electrolux Group
North Carolina State University
Emcees
Donen Designs
Metropolitan State University of Denver
Deep Dive: Be Unconventional Planning Committee
Whirlpool Corporation
Southwest Airlines
PepsiCo
IDSA Deep Dives
Tailored insights and unparalleled learning crafted for the modern industrial designer.
Designed as comprehensive professional development forums, IDSA’s Deep Dives cater to designers at every career stage, empowering them with actionable knowledge and fostering invaluable networking opportunities. A digital certificate of completion is available upon request for attendees who successfully participate in both days of the event.
Cutting-edge Insights
Workshops & Q&A Sessions
Live Demos & Expert Guidance
Global Design Community Connection
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