Deep Dive: Be Unconventional

Hosted by Women in Design

March 5 – 6, 2026
Denver, CO

Inside the Deep Dive: Be Unconventional

Be Unconventional is a two-day immersive experience that arms today’s creatives with the mindset, skills, and community to thrive in a rapidly shifting landscape. Step away from the familiar, challenge the status quo, and reignite your bold, creative vision.

Visionary Keynote

Igniting imagination and challenge convention

Hands-On Workshops

Delivering step-by-step, skills-based learning

Curated Networking

Events designed for meaningful, lasting connections

What You Will Learn

Explore innovative approaches and actionable strategies in circular design, from material selection and product lifecycle to recycling innovations and systems thinking. Gain the knowledge to drive sustainable solutions and collaborative efforts for a circular future.

Learn about new tools and techniques

Forge meaningful relationships and exchange ideas

Reignite your "why" and align your creative vision

Hear from bold thinkers redefining design, leadership, and innovation

Gather insights to boost your career

Gain a fresh perspective

Page Navigation

Locations & Lodging

History Colorado Center
MDC/Richmond American Homes Foundation Room
1200 Broadway 
Denver, CO 80203

The Art Hotel Denver, Curio Collection by Hilton
1201 Broadway 
Denver, CO 80203

To make a hotel reservation within the discounted block of guest rooms, please register for WID Deep Dive, and continue through the hotel selection process.

Currently The Art Hotel is subject to a 15.75% sales tax and subject to change.

Note: IDSA has negotiated a limited number of room rates for WID Deep Dive attendees. Additional options will be added in response to demand.

$189/per night
4:00 PM Check-in
11:00 AM Check-out

Sip & Sketch @ LINK

970 Yuma Street
Suite 150
Denver, CO, 80204

Welcome Event @ Number Thirty Eight

3560 Chestnut Place
Denver CO 80216

MSU Tour
Aerospace & Engineering Sciences Building
1449 7th Street, Suite 200A
Denver, CO 80204

Denver International Airport
8500 Peña Blvd, Denver, CO 80249

Thank you to our sponsors and partners!

Speakers

Natacha Alpert Headshot

Natacha Alpert

NATUREVERSE

Audrey Barnes

NC State University

Maria Ruhlman

Opportunity Education

Jimena Vergara-Sanz

Appalachian State University

Meija Jacobs

Meija Jacobs Coaching

Susan Landon Headshot

Susan Landon

Re:Build, Tekna

Kelly Lin

Atomi Inc.

Dr. Gwendolyn Lockman

History Colorado Center

Laurie Swanson

InspiHER Tech

Shreya Thakkar

Electrolux Group

Dr. Yuanqing Tian

North Carolina State University

Emcees

Samantha Donen

Donen Designs

Amy Kern

Metropolitan State University of Denver

Deep Dive: Be Unconventional Planning Committee

IDSA Deep Dives

Tailored insights and unparalleled learning crafted for the modern industrial designer.

Designed as comprehensive professional development forums, IDSA’s Deep Dives cater to designers at every career stage, empowering them with actionable knowledge and fostering invaluable networking opportunities. A digital certificate of completion is available upon request for attendees who successfully participate in both days of the event. 

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Cutting-edge Insights
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Workshops & Q&A Sessions
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Live Demos & Expert Guidance
IDSA_DD_AI_Icon_Global
Global Design Community Connection

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