The One Thing That Makes Apple a Totally Different Company Now
When I asked Jobs how he planned to rescue Apple, he told me he would start focusing on industrial design. I remember scratching my head at his statement—I just couldn’t imagine how industrial design could save Apple. Of course, just a year later, Jobs introduced the candy-colored iMacs, forever changing what a personal computer could look like. Jobs then went on to make design a core tenet of Apple’s future.
DesignBytes
A History of US Spacesuits
The BF Goodrich pressure suit was constructed in 1935 by BF Goodrich for aviator Wiley Post. It’s fundamental design, incorporating an inner rubber bladder and rubberized fabric outer layer glued to a frame with joints, was the conceptual foundation for all modern pressure suits. This particular unit was worn at an altitude of 50,000 feet.
DesignBytes
Neptune: An Almost-Crazy Idea for Upending the Smartphone Ecosystem
Today, with every other commercial pushing a new phone or tablet, it’s easy to forget how drastically things can change, and how quickly. The iPhone, after all, is just eight years old—and five years ago, almost no one was talking about how mobile computing was going to eat the world. And yet today, the smartphone is the center of our digital lives. Does it have to be? Neptune wants to flip what they call the "master - slave relationship" of our smart devices.
DesignBytes
How Pebble Built Its Next Smartwatch
To beat the giants, Pebble puts a platform in its sling. Two of the biggest software platforms in the world are about to make life very difficult for Pebble CEO, Eric Migicovsky. To counter those threats, Pebble is making its most ambitious bet yet. It’s launching the next Pebble as an entirely new hardware and software platform, a hub that can potentially be the center of a whole ecosystem of devices.