Spring 2023

What Is Reality? Artificial intelligence has arrived.

The cover and inside pages of Spring 2023 INNOVATION magazine

 

About this issue:

The integration and sophistication of artificial intelligence (AI) in the products and services we use every day is expanding at an increasingly exponential rate. At this point, it might be easier to list the industries not using it than those who are. Broadly speaking, this technology has largely been developed and implemented outside the view of day-to-day consumers. We all benefit from it, but most don’t have any idea of just how pervasive it is or of how it actually works. A few notable customer-facing exceptions are things like Apple’s Siri digital assistant, social media algorithms, self-driving features found in some newer automobiles, and Content-Aware Fill in Adobe Photoshop. Yet for industrial designers, we’re just now seeing a glimpse of wild new horizon ahead of us—one where concept generation workflows are dramatically sped up and the lines between machine and designer become ever blurrier.

Guest Contributors:

  • The Role of Designers in the Age of AI by An Improbable Future
  • Paradigm Shifts: The Past, Present, and Future of Digital ID Tools by Emilie Williams, IDSA
  • An Experiment in Collaboration by Tony Siebel, IDSA, Tom Gernetzke, and Caterina Rizzoni, IDSA
  • Service Frontiers 001: The Robots Are Coming by Sarah Drummond
  • The Shape of the Future by Jordan Taylor
  • Adapting at the Speed of AI by Jonathan Thai, IDSA
  • Why Training AI Models Is the Future of Industrial Design by Sushant Vohra
  • How I Learned to Stop Worrying and Love DALL-E by Roger Ball, IDSA
  • AI Speaks! by Max Yoshimoto

In Every Issue:

  • Chair’s Report by Lindsey Maxwell, IDSA
  • From HQ by Jerry Layne, CAE
  • Beautility by Tucker Viemeister, FIDSA
  • Women on Design by Rebeccah Pailes-Friedman, IDSA
  • ID Essay by Steven R. Umbach, FIDSA

 


 

Want to read more? Access to the latest issues of INNOVATION magazine is an IDSA member benefit. If you are a current IDSA member, you can log in (upper right corner) to view this and other members-only content on this website.

If you are not an IDSA member, consider joining today to gain access to the latest issues of INNOVATION magazine and enjoy a variety of other networking and career growth opportunities throughout the year. Click here to become a member.