SAIB Intimate Cosmetic
While looking at ways to remove the stigma surrounding contraception and to tackle entrenched cultural taboos around women’s sexuality, SAIB & Co. entered the Korean market in fall 2018. The […]
Harpoon | Brand Strategy and Visual Identity
A new brand position was defined and a brand design language was established that clarified the brand architecture, guided development of an identity system for the flagship IPA product, informed […]
Yoondesign Identity Renewal
A pioneer of digital font design since 1989, Yoondesign’s identity renewal explores the link between font design, content and brands. The variable graphic motif of the triangular relationship turning into […]
Wireless Audio VL Series Visual Identity System
This visual identity system for the Wireless Audio VL Series redefined the brand identity of the product line by establishing a new form factor and target, breaking away from industry […]
HTC Vive Brand System
VIVE was the first system to offer full room-scale VR, allowing users to move around a space for a truly immersive experience. The brand needed to emote the boundless nature […]
2D4 Brand Design
2D4: “your beauty mate which fills you with 100% beauty.” Unlike most other beauty brands that carry out major campaigns with top celebrities, 2D4 worked with various beauty influencers who […]
Envoy – Electric Cars as an Amenity
Envoy is an inclusive electric-car-sharing amenity that provides short-term cars where you live, work and stay. It allows any member of the community—office workers, neighbors and such—to access electric car […]
THE FRAME Visual Identity System
THE FRAME is a TV with a lifestyle concept that has never been introduced to the market before. It becomes an art frame when it’s not in use as a […]
BeanQ VI
BeanQ V1 is an intelligent robot for early children education. The Q in BeanQ refers to cute.” The graphic design of BeanQ comes from the shape of beans which inspired […]
29CM Brand Experience Design Renewal
29CM is an online commerce site in South Korea that curates products to fit into an individual’s lifestyle and taste, regardless of the category. The 29CM Brand Experience Design Renewal […]