Founder and Director
Hugo Eccles is founder and director of Untitled Motorcycles, a design company that creates and builds custom motorcycles for private clients and for factory brands such as Ducati, Triumph, Yamaha and Zero. Over his twenty-year career, Eccles has led projects for a global clientele that includes AT&T, American Express, Alessi, Hewlett Packard, LG, Honda, TAG Heuer, Ford Motor Co. and Nike. A graduate of the Royal College of Art in London, Eccles got his start working alongside Bill Moggridge and Tim Brown at IDEO, and later with Ross Lovegrove. He emigrated to the US in 2003 to become global director of product design at Fitch, winning numerous awards including an IDEA Gold. From there, he went on to head the Arnell Group Innovation Lab in New York. In 2010, he returned to the UK to work with Sir Terence Conran as MD of Studio Conran, and later to serve as creative director at Native Design. Eccles returned to the US in 2014 to establish Untitled Motorcycles in California.