Ravi Sawhney, entrepreneur, author, lecturer and designer, leads RKS, a firm he started in 1980 after leaving Xerox Corp. where he was the design lead on the first generation of touchscreen interface. Today, his team works across the globe for major players and startups, in all aspects of design from environments to technology and interaction. Having won over 140 major design awards, he claims his work is built simply on his interpretations of Abraham Maslow and Joseph Campbell. Through a systematic and pragmatic insight analysis framework, his team sets the stage for creation of aspirational experiences that motivate and reward audiences time and again.
Panel Title:
Designer as Entrepreneur
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