Jonah Disend, a highly sought-after brand strategist and innovator, leads Redscout’s ability to imagine and realize new futures for companies. In 2000, Disend founded Redscout, the brand development shop, with offices in New York City and San Francisco and was featured on Ad Age’s “Ones to Watch” list. Redscout has been an integral part of the development of inventive and successful new products, services and experiences for a wide range of clients including PepsiCo, Diageo, Domino’s, Starwood and Kate Spade. Before founding Redscout, Disend was planning director at DDB Worldwide. He holds a bachelor’s degree from Washington University in St. Louis and a master’s degree from New York University. He has appeared in such publications as The New York Times, The Wall Street Journal, Billboard and WWD.
Track:
Attitudes & Behaviors
Breakout Title:
Do Collaborative Networks Eliminate the Role of the Designer?
Go to 2011 International Conference Speakers List
