On December 10, IDSA-NY and Ford sponsored an informative and thought-provoking panel session entitled, “Designing Innovation: Now and Beyond with Ford Motor Company.” Panelists Rama Chorpash, IDSA (moderator), Craig Metros, Ingrid Fetell, Allan Chochinov and Steve Schlaffman discussed a wide range of topics, from “what does it mean to be a pioneer?” to the impact and implications technology has on design, and in turn, that design has on society.