MICA Prepares to Offer New Product Design Program
A new product design program will make its debut this fall at The Maryland Institute College of Art (MICA), pending final approvals. “The fusion of design, technology and making has never been in higher demand, expanding the roles available for creative professionals,” promotes MICA on its website. “ MICA's new BFA in product design is an excitingly versatile and encompassing major that prepares students for these new opportunities.”
The bachelor of fine arts degree at the Baltimore institution will balance work in production and commercial and social design—while connecting closely with existing programs in architectural design, graphic design, interactive arts, sculpture, fiber, experimental fashion and ceramics.
The cornerstones of the product design curriculum will be user-centered design, material exploration, digital-physical interaction and a strong foundation in entrepreneurship. “Students will have an array of opportunities to work directly with external partners in business, education, medicine and government throughout the region,” says Alexander Heilner, associate dean of design and media. “MICA has a long history of deeply engaged work with the city of Baltimore, and this, too, will be an important component of the program as we strive to connect our students and our neighbors to the national and international design communities.”
Heilner says the search continues for “experienced, forward-thinking practitioners and teachers” to apply for department chair and full-time faculty positions in product design. “We seek someone who is ready and able to help build and lead a world-class program at a school renowned for its fine art and design scholarship and innovative curricula, which consistently draws the most creative students from around the country and the world.”