DesignBytes

ID is enjoying a bit of renaissance thanks to aggressive work by automakers and suppliers to slash tailpipe emissions, improve safety and deliver a new user experience with autonomous vehicles.

"I think it’ll be a lot more effective from a design community and design culture element to start pointing out douchebaggy experiences that people are building and boasting and feeling proud of.” says Gadi Amit, IDSA.

Technology firms are increasingly looking to designers to help them shape the future and create objects with a greater sensory appeal, according to Google’s head of hardware design, Ivy Ross.

In 1985, Steve Jobs saw one design element as key to making computers consumer-friendly—the mouse.

Alan Ball, IDSA, testified in US Northern California District Court in San Jose for the Apple v Samsung trial.

"With Lincoln, historically, the greatest products always had a certain degree of restraint compared to our competitors, and you have to hit the balance of panache and restraint just right. And when you hit that just right, you're onto something magic." said David Woodhouse, Lincoln's Motor Company's design director.

A Virginia Tech student design to make biking safer and more accessible for older cyclists claimed top prize at the Stanford Center on Longevity Design Challenge.

“On the one hand, designers are really optimistic because they think they can make things better,” said Tucker Viemeister, L/IDSA. “On the other hand, we think everything is wrong or broken.”

"It's based on the idea of minimalism, that less is more," he said. "Extra buttons, extra switches are just excess."

"The methods behind assessing human factors in medtech are outdated—and they’re due for an upgrade," said Charles Mauro CHFP, IDSA.

The Chief Practice Officer of MSTQ gives his unique perspective on the direction of the design industry in 2018.

Brook Stevens, FIDSA, was not only a founding member of IDSA, his portfolio included more than 3,000 designs that were put into production; including the 1955 Cadillac Die Valkyrie.

Created by NEDDC 2018 speaker, Joey Zeledón, Touchy/Feely is a design book that explores emotional ergonomics to help foster empathy for human-centered, inclusive design.

Amidst the tragedy of Southwest 1180, Austen Angell, FIDSA, cast light on the lack of design thinking in our modern airline safety protocols, products and support.

University of Houston senior Jonathan Seto, S/IDSA, originally wanted to pursue a degree in accounting but sacrificed a guaranteed desk-job to pursue a profession that would allow him to explore his creative side.

IDSA member Carl Gustav Magnusson gave an eighty-minute interview where he discussed design, NeoCon and more!

Designed by IDSA member Wayne Hoofnagle, the mystudio.solutions carry case is designed to carry project tools for professionals and students on-the-go.

Paul Hatch, IDSA, discusses how brands can get the most out of connected devices, and how big data can fuel rapid product evolution.

A new interview with Apple’s Chief Design Officer–Jony Ive–sheds some light on Apple’s design process, the legacy of Steve Jobs, and an upcoming exhibition sponsored by Ive.

Designers–like Yves Béhar, IDSA–have been pushing the boundaries of product design for decades, and their approach to product design has paved the way for a new generation to think beyond the boring black box.

When the city of South Bend needed ideas for a new community technology center, it turned to IDSA member Ann-Marie Conrado's design research practices class at the University of Notre Dame for help.

Oshkosh is working with Ford on the development and design of the new USPS trucks.

Lou Lenzi, FIDSA, has authored a new article connecting design to IoT and how it can fundamentally transform a business model.

As famed designer Alvin Lustig went blind, his wife stepped out of his shadow. Lustig was responsible for the art direction of Industrial Design magazine (later ID).