Go inside California's ArtCenter College of Design, which has long been the place to train as an automotive designer, but recently branched out into wearables, too. "Basically, we've blown it up, building out a full curriculum, hiring more instructors, bringing in industrial sewing machines, turning out athletic/performance apparel, devices, and prostheses for the sports and health industries, with wearable tech embedded in its very fabric," Karen Hofmann, IDSA, said.
"With Lincoln, historically, the greatest products always had a certain degree of restraint compared to our competitors, and you have to hit the balance of panache and restraint just right. And when you hit that just right, you're onto something magic." said David Woodhouse, Lincoln's Motor Company's design director.
Industrial Design in the Modern Age
Drawing upon the late George R. Kravis II’s private collection of more than 4,000 objects that he acquired from the 1950s onward, the book presents over 300 significant examples of industrial design encompassing both well-known masterpieces and designs by people whose names history has forgotten.