Danish Design Legend Passes

Jacob Jensen Dies at 89

Sep 20 2016 - 3:30pm

Danish industrial designer Jacob Jensen, best known for his work with audio product company Bang & Olufsen, has died at age 89. Funeral services are planned May 23, 2015.

JacobJensenDesign.com shows Jensen was the first Dane to train as an industrial designer and is considered a pioneer in Danish corporate history. "His unique design has reached its international position because it combines and distils two main streams in 20th century design," according to a statement on the website. "On the one hand, the idealistic European Bauhaus tradition, with its Minimalist 'Less is More,' and its Modernist 'Form follows Function.' On the other hand, Raymond Loewy's consumer-oriented MAYA principle: 'Most Advanced Yet Acceptable.'"

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