SDDC Kicks Off

IDSA's First DDC of the Year Launches in Orlando

Mar 26 2015 - 4:12pm

The South District Design Conference (SDDC) is underway at the Orange County Convention Center in Orlando. All registrants are using free passes to access the bustling NPE 2015 exhibit floor, which is open 9:30 – 5pm on March 26 and 9am – 3pm on March 27.

Co-located for the first time with the record-breaking NPE 2015, the world’s leading plastics trade show and conference, SDDC 2015: Home Cooking: Designing, Manufacturing and Sourcing in the USA, is offering hundreds of design professionals, students, educators and businesses a chance to join discussions on how design is key in the creation of end-user products in the plastics industry and its vertical markets.

“It’s inspiring,” says IDSA Executive Director Daniel Martinage, CAE, who got a jump start by arriving in Orlando March 23 to staff the IDSA booth on Association Row at NPE 2015 with Director of Membership Allan Gordon and Senior Manager of Sponsorship and Sales Katrina Kona. “Innovation reigns and is a perfect precursor to SDDC's unique programs, including the Student Merit Award competition.”

March 26, two pre-conference panel discussions are FREE to attend from 9 – 12pm. Bridging the Communication Gap: How to Talk Designer is sponsored by PolyOne and explores the challenges that industrial designers often have in communicating their goals and visions to non-designers.

Panelists include Augusto Picozza, Jarden Consumer Solutions; Chris Bray, IQ Design Labs; David Kusuma, Tupperware; Marco Perry, Altair ThinkLabs; and Mark Dziersk, Lunar. The moderator is Bob Grace of RC Grace LLC. "It's important  to remember  that  when  you  are dealing with students,  you are competing for mind share not  market share."

The second session, sponsored by SABIC, is Designing the Future: How Materials Can Change the World with panelists Kara Johnson, IDEO; Diane Turnwall, Herman Miller; Kiersten Muenchinger, University of Oregon; David Saltman, Malama Composites; and Tobias Schultz, SCS Global Services. The moderator is Gaylon White of Orbiting Creative LLC.

Thursday’s opening remarks by Martinage and Southern District VP Chris Parke are set for 12:30pm. The afternoon continues from 1 – 5pm with a portfolio review sponsored by Eastman Innovation Lab and more sessions.

The excitement is nonstop from 9am – 9pm on March 26, with more sessions and noted speakers. A new presentation by Bryan Shackelford of Eastman Chemical is set for 10am. Paul Hatch of TEAMS Design says he's looking forward to delivering "Design For Local" at 3pm on Friday. "There's lots of like-minded people here," he reports.

The conference wraps up with Student Merit Presentations sponsored by Dassault Systèmes SOLIDWORKS at 4:30pm and the SDDC closing party from 7 – 9pm.

The Bright Design Lighting Competition winners also are being judged at SDDC 2015.

The excitement is building on Twitter @IDSA #IDSASouth15.

Member Donald Corey is tweeting photos and declaring “The conference is starting now!” and "Totally impressed with several innovations."

Member Michael Rall also is posting photos and sharing his enthusiasm with “Ready for Day 1!"

”The IDSA Atlanta Chapter announced its arrival, while member Kevin Shankwiler posted a photo of the big wheels on his journey to the Sunshine State. “There’s only one way to properly travel to the Southern conference,” he enthused.

IDSA Senior Manager of Conferences Katie Fleger and Director of Conferences Carrie Rice, CMP, tweeted selfies at the airport and on their flight to Orlando.

"So far, so good," says IDSA Fellow Warren Ginn. "NPE is always a fantastic opportunity to see what's new in plastics materials and manufacturing technology. Plus, this is the industrial designer's opportunity to see themselves as a member of the manufacturing community."

Ginn is sharing photos and videos of the NPE 2015 exhibit floor. He's also created a guide to the exhibitors.

Show us your favorite moments @IDSA #IDSASouth15 and log in to post your comments below.