Cradle to Cradle Product Design Challenge

Designing for the Circular Economy

Feb 4 2015 - 9:05am

Central to Cradle to Cradle® as a design framework is to eliminate the concept of waste — recognizing that all materials are valuable and finite and when designed appropriately can be used in infinite cycles.  Effectively implementing this design principle can have a significant impact on the environment and the economy. 

The goal of this design challenge is to eliminate the concept of “waste” by designing products with materials that may be perpetually cycled to retain their value as nutrients to fuel growing global economies.

The challenge is sponsored by the Cradle to Cradle Products Innovation Institute in partnership with Autodesk and is directly tied to the launch of a new online education program for product designers made possible by the Alcoa Foundation.  The free, self-paced, on-line course provides strategies, tools, and examples of the Cradle to Cradle design principles leading to Cradle to Cradle Certified products. 

Entries may be submitted starting immediately, and must be received no later than March 15, 2015. Winners will be announced in April 2015.  Full contest details can be found at


Eligibility:  This contest is open to design students and design professionals who have completed the on-line Cradle to Cradle Product Design program.
Format:  All submissions must be in English.  All written material should be packaged as a single PDF document not to exceed five pages.
Submission:  Upload the complete pdf file using the form on the Design Challenge website at
Deadline:  Submission deadline is March 15, 2015 at 11:59 pm in the pacific time zone.

Entries will be evaluated on the following:

  • Design considerations that promote circularity
  • Anticipated next life of the materials
  • Identified path to reuse
  • Choice of materials (non-toxic and cyclable)
  • Usefulness
  • Beauty

Prizes will be awarded in three categories:

  • Best student project                                   
  • Best young-professional project 
  • Best use of Autodesk Fusion 360 tool

Prize:  The top selection in each category will receive a $2,000 prize.  The judges have the option of selecting projects worthy of honorable mention.

December 1, 2014    Site open for submissions                       
March 15, 2015         Submissions due
April 1, 2015              Finalist Identified (up to 10)
April 20, 2015            Winners announced