Mark Evans, PhD, I/IDSA

Mark Evans, PhD, I/IDSA
Reader in Industrial Design
Loughborough University, United Kingdom

Mark Evans, PhD, I/IDSA, earned the IDSA Education Award in 2016. Before joining Loughborough University as an educator and academic researcher, Evans held positions as a corporate and consultant industrial designer, with a significant amount of industrial design consultancy continuing during his early academic career for clients that included British Airways, Unilever, British Gas and Honda. Following the award of a PhD through part time study that was the first to integrate the design of consumer products to support data collection, Evans went on to supervise/examine 34 industrial design PhDs.

In collaboration with IDSA, the fold-out iD Cards design communication tool was distributed to 5,000 members and the content used to help define “What is industrial design?” on In response to on-going demand, the iD cards were converted into an app that is used in practice and education throughout the world, being promoted by design organizations that include the German Design Council, Design Institute of Australia, Design Denmark and Brazilian Association of Designers.

As principal investigator for a project to explore how product design thinking can meet material need and create employment in low income economies, Evans has been collaborating with universities in Turkey, Indonesia, Kenya and Uganda. His teaching focuses on the core capabilities of industrial design, with related international roles as visiting professor to the United States, external examiner to Ireland and program review committee member in Australia. His diverse range of research projects has generated more than 100 peer-reviewed publications with appointments that include membership in the UK’s Arts and Humanities Research Council Peer Review College; visiting professor at Rhode Island School of Design; editorial board member for two academic journals; and International Scholar at Massachusetts Institute of Technology.