
Issue:
Vol. 17 p.44
INNOVATION: Summer 1998
Article:
IDS’ Integral Role, Strategic Brand Building
Author:
Arness, Peter, Lui, Marcus
Article:
Author:
Arness, Peter, Lui, Marcus
IDSA professional members in the United States receive a printed copy of INNOVATION as well as digital access to the current and previous issues as a benefit of membership. IDSA Student members recieve all issues digitally and may purchase a subscription to receive the printed issues.