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Navigating Uncharted Waters
Tucker Viemeiser, FIDSA
Welcome to INNOVATION, IDSA's quarterly design journal and one of the best places to learn about the practice of design. Every issue of INNOVATION reaches the IDSA membership, the CEOs of Fortune 500 companies, universities, associations and design offices around the world.
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Here is the table of contents for Spring 2009 issue of INNOVATION. Articles highlighted in red are available to anyone as PDFs.
THE DESIGN ECONOMY
- Manifesto for Industrial Design in the Post-Economic Era
by Tucker Viemeiser, FIDSA - Design in a New Economy
by Tor Alden, IDSA - Staying in the Game
by James P. Cramer - The Automotive Industry Where Does it go from Here?
by Tom Matano, IDSA - 2009 North American International Auto Show Changes & Omissions
by Barry Hutzel and Luciano Hernanadez, IDSA - Imagining Opportuntiy
by Mark Dziersk, FIDSA
FEATURES
- Concept Naming Product Personality and Brand DNA
by John Takamura, IDSA and Tamara Christensen - Anywhere Interactions Tomorrow's Design Landscape
by Bill Mak, IDSA - 2009 Consumer Electronics Show Hot, Flat & Crowded
by Chris Gilbert, IDSA
IN EVERY ISSUE
- From the Editor
by Gregg Davis, IDSA - Patrons of Industrial Design Excellence
- Letters to the Editor
- A Look Back
by Carroll Gantz, FIDSA - Open Call: Consumer Electronics
- This is a Design Challenge
by Budd Steinhilber, FIDSA