We design innovative, beautiful products that make people’s lives better. That’s how our work propels companies in new mobility, consumer, and commercial product markets. We consider everything, from the needs of our clients to the ideal user experience, and after nearly 90 years of design, we know what it takes to elevate solutions from purely functional to exceptional.
Recent projects include Hyundai’s robotic walking car concept 'T.I.G.E.R.', SproutsIO: a start-up product that is revolutionizing the garden-to-table movement, Affinity Tool Works’ ‘Speedhorse’: the world’s fastest deployable sawhorse, and more.
We're a full-service Product Innovation Studio including Industrial Design, Innovation Strategy, Design Research, Engineering, and Prototyping - all under one roof in Metro-Detroit Michigan.
Clients
- Ames True Temper
- Artic Cat
- Brass Craft
- Canadian Tire
- Carrier
- Chrysler
- Club Car
- Coca-Cola
- Conair
- Ditch Witch
- Electrolux
- Haier
- Hyundai
- IBM
- Ingersoll Rand
- InSinkerator
- Johnson & Johnson
- Kenmore
- Long Island Rail Road
- Magna
- Master Lock
- Medtronic
- Nalgene
- Newell Brands
- Proctor & Gamble
- Sea Ray
- Stryker
- Terumo
- ThermaTru Doors
- Toto
- Whirlpool
- Wiss
Services & Capabilities
- Industrial Design
- Product & Service Development
- Innovation Strategy
- Design Research
- Usability Testing
- Ethnographic Research
- Use-Case Development
- Future Scenarios Design
- Engineering
- Robotics
- Prototyping / Model-Making
- Graphic User Interface
- Human-Machine Interface
- Storyboarding
- Trade Show Property Design
Project Portfolio
Contact
Sundberg-Ferar, Inc.
4359 Pineview Dr.
Walled Lake, MI 48390
Hello@sundbergferar.com
248.360.3800
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LinkedIn
Scott M. Beatty
Director of Business Development
scott@sundbergferar.com
248.228.4855