Designing Courage: Envisioning Future of The Future | Ana Pinto da Silva

With the advent of IoT, digital agents, ambient intelligence and ubiquitous computing—the future of design is at a critical point of inflection. Ana Pinto da Silva, principal designer at Amazon, finds that as we move away from predominantly, screen-based experiences toward multi-sensory, multi-modal engagements—within devices as small as micro-controllers and as large (or larger than) urban infrastructures—our understanding of design is about to be revolutionized. What will it mean to design user experience in the future?

Pinto da Silva takes a closer look at the design imperatives illuminating the challenges, critical questions and opportunities that lie ahead, as we collectively envision Future of the Future.