Transportation Design

All Corvettes are Red: The Rebirth of an American Classic

This work focuses on how the automobile giant GM reinvented the Corvette, a car which became legendary soon after its original release in 1953. It explains how dedicated designers, engineers and executives, eventually managed to produce the fifth-generation Corvette, which was originally meant to be released in 1993, but was delayed due to GM experiencing extreme financial problems. It is also a revealing account of the inner workings of the automobile industry.

 

Auto Opium: A Social History of American Automobile Design

This much needed book is the first to provide a comprehensive history of the profession and aesthetics of American automobile design. The author reveals how the appearance of the automobile was shaped by the social conflicts arising from America's mass production system. He connects the social struggles of American society with the organizational struggles of designers to create symbol-laden substitutes for the American dream. Theoretically sophisticated, lucid and compelling, Auto-Opium will appeal to all interested in the American obsession with the car.

 

Auto Fundamentals

One of the most popular automotive theory texts available, Auto Fundamentals provides a study of the design, construction, and operation of all major automotive systems. Content centers around the theory of automotive operation—how and why systems interact.

 

This book is available for purchase.

 

A Century of Automotive Style: 100 Years of American Car Design

From Scientific American
This is quite simply the best book ever written on American automotive design.... From The New Yorker Lamm and Holls...have put just about all that one could ask for on this huge subject into a large, solidly structured and masterfully written book.

The Fisher Body Craftsman Guild: An Illustrated History

The Fisher Body Craftsman’s Guild was a national auto design competition sponsored by the Fisher Body Division of General Motors. This competition was for teenagers to compete for college scholarships by designing and building scale model “dream” cars. Held from the 1930s through the 1960s, it helped identify and nurture a whole generation of designers and design executives.

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