Sports, Leisure & Recreation

WEDZE Virtuous jacket

This jacket also features a removable vest that a wearer can inflate via a small tube. So when you're cold, just blow up the vest. Inflation provides a six degree increase in temperature. When hot, the wearer can deflate and detach the vest and use the outer jacket on its own.

"Innovative, simple and functional--you can adjust the warmth of this jacket to your personal taste so skiing remains enjoyable, whatever the weather conditions."

--Rosario Costa, creative director, LEGO System A/S (Denmark)

Contact: Arnault Gournac: Credit: Wedze Design Team (France) and Fanny Troesch of Oxylane Group (France) Client:

B-TWIN Tyre Lever 100

This gadget includes all the little extras that make it easy to remove and refit your bicycle tires. The tool was specifically designed to be ergonomic and user-friendly.

Contact: Arnault Gournac: Credit: B-Twin Design Team, Max André Requillart and Xavier Roth Fichet of Oxylane Group (France) Client:


The Hyperdunk basketball shoe combines the styling of classic basketball footwear from the early 1990s with cutting-edge technology. The result is a basketball shoe that delivers uncompromising performance, stability and cushioning. Its light weight and added strength allow athletes to be more agile on their feet and faster on the track or on the court.

Contact: Drieke Leenknegt: Credit: Eric Avar and Tom Luedeke of Nike Client:

LunaRacer shoe

This shoe was designed for everyday athletes looking for incredibly soft and responsive cushioning in a feather-light package. At 5.5 ounces, the LunaRacer successfully weds attributes that are usually in opposition: light yet highly responsive cushioning joined to an upper that is lightweight yet strong, and flexible yet stable.

Contact:Drieke Leenknegt: Credit: Kevin Hoffer, Eric Avar and Jay Meschter of Nike (Germany) Client:

TRIBORD R'gomoove

The new R'gomoove snorkeling fins are the result of advanced research into aquatic propulsion. The angled blade makes for more comfortable kicking and helps reduce hyperextension of the feet. The Velcro strap adjustment system provides a closer fit and improved ergonomics and makes the flippers as easy to pull on as shoes.

Contact: Arnault Gournac: Credit:Tribord Design Team, Jean-Marc Seynhaeve and Frédéric Guillot of Oxylane Group (France) Client:

Relax Backpack

The Relax Backpack combines two products into one – a rucksack and a mosquito net. It is suitable for leisure activities, such as camping and resting, and research or field trips. Easy to be assembled, the backpack contains several compartments that can be easily reached while in use or when closed. It can fit equipment like laptops, notebooks, pocket knives, flashlights, squeeze bottles, etc. It is made of cotton canvas, nylon, tulle, zippers and nylon strings.

Contact: Andre Poppovic:

Credit: André Poppovic of Oz Design (Brasil) and Marko Brajovic of Atelier Marko Brajovic (Brasil)

Nike LunarGlide+

The LunarGlide is a new running shoe designed with innovative mid-sole architecture called Dynamic Support, a patent-pending system that adapts to a runner's gait with each step, providing superior cushioning and as-needed stability. It also incorporates Nike+ technology, the Nike+ Sensor that fits in Nike+ shoes and enables runners to easily track their runs. The LunarGlide+ is available in a gender-specific women's shoe, engineered to accommodate a woman's distinct needs for comfort, fit and support.

Contact: Drieke Leenknegt:

Credit: Sebastien Mermet of Nike Inc.

Digital Camera by Canon

This product is a digital camera specialized for outdoor use. It is waterproof up to 10m, highly dust resistant, cold resistant up to -10°C and shockproof up to 1.22m. The control buttons are large so users can operate them even when wearing gloves, and thanks to a newly developed auto mode, practically the only button users need operate is the shutter button. An innovative design allows a variety of straps to be attached to the four corners of the camera so users can carry in whichever way suits them. Users can easily switch between different colored faceplates to tailor the camera's appearance to its environment. The main target is men in their 30s who enjoy sea, mountain and other outdoor excursions.

Contact: Tatsuo Kojima:

Credit: Kenichi Nishimura and Katsuhito Yoshio of Canon (Japan)

NPX Lucifer Drysuit

The industry's first snowboard-style drysuit, the Lucifer is a one-piece drysuit that looks like a separate jacket and pants. The Lucifer is intended for kitesurfing in extremely cold climates. A special hole in the front allows the wearer to keep the harness (a special belt to connect to the kite) concealed under the jacket.  Water- and wind-proof fabric with latex seals at the wrists and ankles keeps the wearer warm while being fully breathable, allowing for perspiration. The inner tricot layer of the fabric provides comfort next to the skin, and the fit of the Lucifer was designed and tested by professional riders for ideal, unrestricted freedom of movement when performing kitesurfing maneuvers.

Contact: Alex Zenovic:

Credit: Vanessa Ho of Pryde Group (Hong Kong) and Julien Fillion of Everlast Ocean (Canada)

Jimmyjane FORM2

FORM 2 is the first in a groundbreaking new series of waterproof, rechargeable vibrators entitled, "PLEASURE TO THE PEOPLE." This innovative series underscores Jimmyjane's commitment to reimagining sexual well-being with an emphasis on design excellence, unparalleled quality and of course, pleasure.  FORM 2 is a compact design featuring two flexible vibrating ears that move independently for perfect positioning. Unlike any other vibrator, the tip of each ear is individually powered for dynamic stimulation, delivering "Sensation in Stereo," which can offer more than twice the intensity of the products previously available.

Contact: Melissa Guthrie:

Credit: Yves Behar, IDSA, Josh Morenstein, Pichaya Puttorngul and Giuseppe Della Sala of fuseproject, and Ethan Imboden of Jimmyjane