Next Door for State Farm® Insurance

Silver
2012

State Farm® Next Door is a community-focused learning center that offers free no-pressure financial coaching to consumers. It provides people with experienced coaches who can help them set sound personal financial goals and who, along with other experts, teach classes about everything from student loans to savings plans.
The center’s goals are to teach the public how to make better financial decisions and to help State Farm® understand younger urban consumers.

Credits: Design credits: IDEO design team with State Farm®  Insurance
Client: State Farm Insurance
Contact: Andrea Pomerance: apomerance@ideo.com