Client: The School of the Art Institute of Chicago
The question of how to design an innovative catalog about innovative catalogs and do it within a very restrictive budget created a challenge for designers. They came up with a low-cost print piece made up of a series of small booklets that, when spread out, form a huge circle to avoid any hierarchy. Pieced through the booklet is a CD-ROM of color images. The two items appear more as sculpture than a catalog.
The interaction between the CD and booklet illustrate their connection.
Contact: Kevin Henry, IDSA,
Credit: Inventory and The School of the Art Institute of Chicago