Interactive Product Experiences

Genie(Camera UX)

Conventional cameras provide a uniform UX environment that doesn’t accommodate people’s unique photographing habits. The Genie UX offers an environment tailored to the individual user.
Most tasks can be accomplished in the first layer of the menu, eliminating the cumbersome and time-consuming need to navigate through confusing menu choices.

Credits: JunHo Choi, NaRi Choi, and JinHo Choi of  Samsung Electronics Co. Ltd. (South Korea)

Contact: MinJeong Kim:

Wellsense M.A.P™ UI

M.A.P UI is an intuitive visual interface for the M.A.P™ (Monitor, Alert, Protect) system that is helping reduce the incident of pressure ulcers in semimobile and immobile patients. The only way to effectively prevent this painful ailment is through patient repositioning. This system provides real-time recognition of problems and methods to best adjust resting body pressure.

Credits: Gadi Amit, IDSA, Maya Acosta, Amy Yip and Brandon Warren of NewDealDesign LLC

Contact: Gadi Amit:

Seattle Children's Hospital Medical Information System

This project sought to address the challenge of discovering and overcoming limiting factors that prevent care providers from taking action at the appropriate times and locations, cause them to present mounds of data instead of actionable information and fail to support the way staff need to work. This solution doesn’t try to replace human connections with technology; it augments these relationships by identifying all the staff working with each patient and facilitating communication between them.

Credits: Dave McColgin, Olen Ronning, Tucker Spofford, Craig Erickson, Martijn van Tilburg of Artefact and Dr. Ari Pollack of Seattle's Children’s Hospital

Contact: Fernd van Engelen:

MIT Global Challenge

This initiative began with the desire to celebrate MIT’s 150th anniversary. The MIT Global Challenge was designed to spark collaborative and multidisciplinary problem-solving between students, staff, alumni, corporate partners, NGOs and the design community at large. The platform is designed to mold to the preferences, needs, roles and identities of a diverse set of stakeholders and to create solutions to the world’s most challenging problems.

Credits: Cheesan Chew, Patrick Glinski, Adam Rubin, Lily Tse, Jackie Siddall, Jeff Richter of Idea Couture for MIT

Contact: Ashley Perez:

Windows Phone 7

The Windows Phone 7 was built around the idea that the end user is king. The design team began by defining and understanding the people who would use this phone. It was convinced that there could be a better user experience for a phone, one that revolves more around who the users are rather than what they do. The Windows Phone 7 lets users quickly get in, get out and back to their lives.

"The innovation here is the fluidity of experience and focus on the data, without using tradition user interface conventions of windows and frames.  Data becomes the visual elements and controls. Simple gestures and transitions guide the user deeper into content. A truly elegant and unique experience."  – Isabel Ancona, User Experience Consultant

Credit: Windows Phone Design Team

Contact: Chris Acker: