Autonomics is strategic insight into how autonomous objects are influencing not just transportation but also future businesses, services and brands. Contrary to popular belief, more Americans identify as suburbanites than ever before—spending hours trip chaining among commutes, errands and family life. In this framework, Autonomics sees the largest impact of autonomous vehicles in suburban and rural areas where the majority of Americans' daily activity takes place. Based on three new autonomous objects—Leechbots, ZoomRooms and DetourCities—Autonomics is a roadmap building off this insight into how economies and brand experiences will transform when autonomous objects become commonplace.
Designed by: Gadi Amit, IDSA, Reid Evans, Luke Warren, Luke Mastrangelo, Jacob Bang and Jonathan Fudem for NewDealDesign, LLC