Client: Philips Consumer Electronics
Philips needed a mechanism that would keep its PC camera stable and flexible once it was offered as a laptop peripheral. The resulting claw that hooks over a laptop screen fit the camera's animated shape, that of an electronic bird balancing on one leg. A new color palette was also introduced which will harmonize all Philips products within the PC peripherals market.
Contact: Annemieke Fröger,
+31 40 27 59066;
Designers: Philips Design, The Netherlands