1978 Bang and Olufsen
At its annual conference in Asilomar, California, IDSA honored the Danish company with an "Award for Product Excellence" not only for the "singular achievements of its audio line, but also commended it specifically for its corporate managements' sense of high purpose and uncompromising commitment to self expression and freedom for the designers, producers and users of its products."

It should be noted that at that time, the design advisor of the company was Richard S. Latham, FIDSA. For more on the biography and career of Mr. Latham, see the bio on 100 Years of Design-A Chronology 1895-1995).

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