Victoria Slaker | Ammunition
As vice president of industrial design since Ammunition's inception in 2007, Victoria Slaker has been involved in taking companies such as Beats by Dr. Dre and Barnes and Noble's Nook from nascent brands to award-winning, iconic category leaders. Before helping form Ammunition, she was an associate partner at Pentagram San Francisco, where she worked on high-profile projects for clients such as Sprint, Microsoft and Hewlett-Packard developing strategic innovation for brand and product experiences. Before joining Pentagram in 2003, she founded an industrial design consultancy, Automatic Inc. in 2000. Slaker graduated from the University of Illinois, Urbana-Champaign and began her career at IDEO and Montgomery Pfeifer. Her work has been recognized by IDEA, Red Dot, Spark and iF product design awards.