Tony Parker

Professor Tony Parker
Associate Pro Vice Chancellor & College Director of Research
College of Creative Arts, Massey University, University of New Zealand

Professor Tony Parker is associate pro vice chancellor and college director of research at University of New Zealand’s Massey University’s College of Creative Arts. “Professor Parker’s work, with Gallagher Industries in particular, has changed the face of design in New Zealand,” says Pro Vice Chancellor Claire Robinson. “Design is now much more regarded as a core element of innovation—an essential way of increasing sales and engendering intense customer loyalty through product usability. This is due in no small part to the work of Professor Parker.”

New Zealand’s leading, university-based industrial designer is a top-ranked researcher whose expertise has been recognized internationally. Parker’s ID career has resulted in more than 70 commercialized, mass produced, creative outputs and won many awards. He has been honored with the Designers Institute of New Zealand's Black Pin and is a fellow and former president of the institute. Parker earned his master’s degree in industrial design from Royal College of Art in London.