Larry Keast started Venturetech in his garage in 1980, and has ridden many oilfield ups and downs since. In 2001, he launched his patented XK Power Swivels, the only new engineering in this drilling machinery in 30 years. Since then, Venturetech has shipped over 600 machines around the world. America needs businessmen whose success is measured not only in business, but also by contributions to society. Keast believes business owners owe a debt of gratitude to this free country, and he puts his money where his mouth is.
Carmella Lee is director of video at Design Science. She holds a BA in Industrial Design from Philadelphia University. Lee has worked at Design Science since 2005. She enjoys the challenges and strategy of setting up cameras and recording in a wide variety of contexts, from surgical procedures and usability testing to home environments. She manages video capture on and off site, syncs and processes multi-view recordings, and archives Design Science’s video collection. Her previous experience includes work at Knoll Inc., where she created instructional videos for chair use in addition to ISO and Six Sigma documents for assembly line work stations.
From the Eyes of a Hospital Doctor: Design for Better Frontline Medicine SUNEEL DHAND
This presentation will discuss how medical design affects the patient and physician experience. Dr. Dhand will describe his experiences as a doctor across the US and internationally and his observations of what makes for an excellent, welcoming, and healing environment. He will take you through the hospital from the eyes of the doctor and patient—all the way from the hospital lobby to the medical floors. As healthcare moves forward into a new era, these previously neglected factors have become more important than ever. By incorporating better and more thoughtful designs, we can positively impact quality and the patient experience as we strive to take healthcare to the next level.
Suneel Dhand is a doctor, author and healthcare consultant. Dr. Dhand currently practices as a hospital medicine physician in Boston. He is the Founder & Director of MangoWell, an organization and consultancy firm that is dedicated to improving the quality of hospital care and delivering an excellent patient experience. He was born in London and grew up in Berkshire, England. He went to medical school at Cardiff University and then moved to the US, completing his internal medicine residency in Baltimore. Dr. Dhand has authored numerous articles that have been published in leading medical journals. He is also the author of two well-being books; High Percentage Wellness Steps, and the historical fiction book, Thomas Jefferson: Lessons from a Secret Buddha.
On June 14, more than 250 members of the design community who had assembled for this year’s San Francisco Design Week filled Astro Studios’ Bay Area HQ to check out an exhibition of work from women designers—one of the first such events anywhere in the world in several years.
5 in 5: mHealth and Medical Web App UI. The design Landscape in 5 Years and 5 Lessons from the Device World to Help Designers Neet the Challenges. BILL EVANS
What kinds of medical information oriented products designers will be working on in 5 years time. How can we rise to the patient and clinician ‘engagement’ challenges? Based on years of FDA/EU regulated UI design experience, a Silicon Valley based designer will give his predictions and recount 5 lessons from the device UI world to help designers understand and meet these challenges:
Usability isn’t just "can you use it," but "WILL you use it"—your product’s first hurdle may be reluctant users.
Data isn’t useful if it isn’t actionable—How can designers shift the emphasis to better engage front-line clinicians and patients?
'Sharing' data—the practicalities and challenges beyond HIPAA concerns
User testing from start to finish—designers already do this. What are the issues specific to this kind of usability challenge?
Small is beautiful—what kinds of rapid prototyping and small scale tests are likely to lead to success?
As founder of Bridge, a 20-year-old San Francisco-based design consultancy specializing in medical products, Bill Evans has grown as a designer alongside the medical industries’ gradual adoption of a user-centered approach. Traveling widely and interacting with healthcare professionals and patients across many medical areas has given him a broad understanding of the field. Writing and speaking widely about design in the medical industry, he has also been on the editorial advisory board of the leading trade journal, MD&DI, since 2003. He spent four years at Lunar Design and five years as vice president of design at a British appliance maker before founding Bridge. Evans is an early alumnus of the joint RCA and Imperial College Industrial Design Engineering master’s program in London.
Beyond Patient-Centered Design: A Framework for Person Centered Experience MATHEW JORDAN
Products, therapies, and care are often designed to treat ailments and diseases instead of people. Important internal and external factors (learning style, formative experiences, presence of a support network, technical prowess) can impact the success of a medical intervention but are frequently overlooked. Matthew Jordan will lead participants through a framework for patient understanding that includes not only clinical factors, but cognitive, attitudinal, social and technological factors to determine the design of the device, service and experience. Participants will think through different scenarios and develop design and usability principles that align with the patient outside of clinical environments.
MATTHEW JORDAN Director of Research and Strategy Artefact
Matthew Jordan is director of research and strategy at Artefact, an award-winning technology design and innovation company. Jordan has been consulting in the healthcare industry for close to 20 years, focusing on balancing user needs and goals with business objectives to deliver meaningful user experiences and actionable solutions. Most recently, he lead the design team that created Dialog, a software and hardware platform designed to help people affected by epilepsy and their care givers, understand and manage the condition better.