Amy Potts, IDSA | Stream Product Development, Inc. Principal
President, IDSA Student Chapter, Carnegie Mellon University Boston Chapter member IDSA 1998 IDSA Bronze Bean Award winner 1994 IDEA Silver, Integral Workstation for Perseptive Biosystems 1990 IDEA Bronze, Patient Positioning System for Mass General Hospital 1988 IDSA Merit Award Winner, Carnegie Mellon University
Brief: The ability to rapidly deploy a global communications network is critical in the battlefield. Current SATCOM equipment is cumbersome, heavy, and fragile- all factors that potentially restrict deployment and accessibility. PDT helped rewrite the rule book and develop an integrated, user focused solution enabled by an iPhone.
Brief: Moji approached PDT with a project, to develop a portable personal massager that gives users the ability to easily adjust the intensity of their massage that could be used comfortably and effectively with mini¬mal space and effort required.
Brief: Life Fitness, the global leader in commercial fitness equipment manufacturing, turned to PDT to help merge digital life with the workout experience via a fresh, new user interface for its new treadmills, exercise bikes and cross trainers.
Brief: Intermec, looking to showcase a new Qualcomm processor which supports both UMTS and CDMA2000, turned to PDT to design and engineer a rugged product that maintained the design language already established by Intermec.
Brief: Existing iPad accessory cases and stands on the market had become a major source of frustration for users. They only supported limited viewing angles via clumsy and awk¬ward configurations. Equally problematic, these case-stands were heavy, cumbersome and unattractive. HumanToolz approached PDT with the idea of developing a stand that supported limitless viewing angles and matched the high end finish and materials of the iPad that was lightweight.
Brief: Fellowes wanted to leverage design to return a business unit to profitable trading. In 2006, the Fellowes UK team was challenged to return the Binding & Laminating (B&L) business unit to profitable trading. To meet this challenge, it was decided that a completely new range of innovative binding and laminating machines needed to be designed.