Qin Li, IDSA, has served as an at-large director on IDSA's Board of Directors since 2016, primarily focused on IDSA's International Design Excellence Awards (IDEA), one of the world's most rigorous and prestigious design competitions, marking its 37th year in 2017. Li is responsible for developing strategic recommendations on IDEA's brand recognition, inclusivity and outreach to the design community and beyond, as well as amplifying global exposure for winners.
Since joining IDSA as an at-large director in October 2016, Li has contributed her unique perspective and vision as a woman in design and a leader at the multi-disciplinary studio, fuseproject. She is spearheading the effort to redefine IDEA by restructuring and creating new categories and refining judging criteria for the 2017 season. Over the next two years, Li would push for IDEA to be revamped, elevating the IDEA brand globally and promoting a mentality that reflects the forward-thinking nature of design.
"I am excited and honored to extend my contributions on the IDSA Board," Li says. "IDSA, IDEA and INNOVATION magazine have been a source of great inspiration throughout my career as an industrial designer in China and the United States. I look forward to helping IDSA grow its support of the design community to achieve a more expansive worldwide impact."