Vice President of Marketing
Mollie Hansen is vice president of marketing for Airstream—where she oversees brand positioning—including advertising, retail marketing, licensing, public relations, consumer research and brand partnerships.
Before joining Airstream, Hansen served as director of retail marketing for Converse. She’s also held senior marketing positions with Adidas, Columbia Sportswear and Nike. Hansen demonstrates a deep understanding of consumer behavior and focuses on the consumer experience. That expertise helped develop retail environments that brought immersive brand experiences to consumers. In those roles, she collaborated with industrial designers, visual artists, architects, product developers and behavioral specialists to design smart, functional retail environments that tapped the consumer’s emotional connection.
Hansen holds degrees in human environmental science and Journalism from the University of Missouri. She is also a graduate of the University of the Notre Dame Executive Education Program.