China (Shenzhen) International Industrial Design Fair

China (Shenzhen) International Industrial Design Fair (SZIDF) is the first Chinese design fair introducing the expert review mechanism. Hosted by Ministry of Industry and information Technology of PRC, and People’s Government of Shenzhen Municipality, organized by Shenzhen Industrial Design Profession Association, endorsed by Icsid, SZIDF is a modern design trade exhibition presenting the latest products, technologies, materials, services for industrial designers, branding manufacturers, retailers and specifiers. SZIDF is the platform for the global design industry to showcase their latest creations to Asian buyers (especially China markets), where its exhibitors are selected for their creativity, originality and innovation ability. SZIDF is expected to attract over 150, 000 visitors in 2014. 

Based on the theme, Redesigning New Markets, the event will occupy 150,000 sqm of floor space with exhibits that meet the following criteria:
   1. Launch of new products
   2. Best in field and design-led products
   3. Brand new products and stand design
   4. Original and non-derivative designs
   5. Evidence of social responsibility and/or sustainability

FAIR SECTIONS
   A: Design Future - Emerging Brands The China's strongest international platform for the promotion of newly established design talents
   B: World-Top Designers Gallery - Attracting world-known design masters to show their masterpieces
   C: Smart life - Digital Design Showcasing the world-wide advanced digital products and smart home designs 
   D: Design Frontiers - Wearable Technology & Mobile Internet Gathering the internaitonal cutting-edge techniques and focuses
   E: Creative Home - Lifestyle Reflecting the global high-end innovation in interior design solutions
   F: Makers' Village - New Materials & New Tech  Providing an area esp. for world leading open source makers, new tech & new materials, 3D printing products.
   H: Design Service: Strategy & Branding - Presenting well-known design companies and brand planning agencies from home and abroad
   G: Design in Shenzhen - Collecting Shenzhen designs that got the latest iF, Red Dot, IDEA, and G-mark awards
   I: Chinese Design - Pavilions Design delegations from other parts or provinces of China, inclu. Hong Kong, Macao and Taiwan
   J: International Pavilions - A distinct section of SZIDF, these contain a series of stands bringing together national, regional talents from around the world. The space provides the perfect platform for designers and brands entering the China market from overseas. 

For more information please contact:
Ms. Ivy Yang
Organizing Committee
China (Shenzhen) International Industrial Design Fair 2014 
5F,Building 11, Software Park, Kejizhong 2nd Road,
Nanshan District, Shenzhen, China
Postal code: 518058
t: +86 755 8282 4092
f: +86 755 8282 4083 x 20
e: ivy.yang@szidf.com
w: www.szidf.com
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