Kevin Young, IDSA

Kevin Young, IDSA
SVP, Product Experience
Continuum

Kevin Young is SVP, Product Experience at Continuum and is passionate about design. Since joining Continuum in 1997, Young has been the manager of many successful and award-winning projects, including the iluminage Skin Smoothing Laser for Unilever, the Future of Parenting for Fisher-Price and the Hundred Dollar Laptop for the MIT Media Lab. He has focused on building strong relationships with Continuum’s Fortune 100 clients, such as Coca-Cola, Procter & Gamble and American Express.


Agile Innovation for Product and Service Design

As designers, we’re being pushed to make things happen faster—without compromising on quality or bottom line results. How does the traditional design and innovation need to evolve—or be entirely reinvented—to match the speed of today’s business needs and pressures? Agile and lean start-up methodologies have been adopted by the software industry. Kevin Young will offer techniques to get to consumer-informed and tested design solutions at unprecedented speeds. Agile-like MVO (Minimum Viable Offer) approaches for product and service design will be discussed.