Summer 2017

Design IS Business

Guest Editor: Jeevak Badve, IDSA

 

Welcome to INNOVATION, IDSA’s quarterly and one of the best places to learn about the practice of industrial design. Every issue of INNOVATION reaches IDSA’s membership, universities, associations, design consultancies and subscribers around the world.

The Summer 2017 INNOVATION explores Design IS Business and design’s importance to commerce.

If you are logged in as a member you will see a link to the digital version of INNOVATION to the right. Professional IDSA members receive a free copy of INNOVATION four times a year as part of their member benefits. Copies of past articles or full editions of can be ordered by calling 703.707.6000. Nonmembers can subscribe to the quarterly or become an IDSA member.

Here is the Table of Contents for the Summer 2017 issue. Articles highlighted in red are available to anyone as PDFs.

 

Design IS Business

Good Design Is Good Business by Jeevak Badve, IDSA

The Future of Innovation & Design—Newell Brands: Onward by James F Caruso

Business & Design Speak the Same Language by Marlisa Kopenski

How Design Should Meet Business by Brian Matt

Three Ways Business Can Create Enduring Design Solutions by Paul Metaxatos, IDSA

 

Features

IDSA Student Merit Winners 2017 Showcase 

SIT as a Creativity Tool in New Product Design by Frank Grunwald, L/IDSA, and Drew Boyd

 

In Every Issue

IDSA HQ by Daniel Martinage, CAE

From the Editor by Mark Dziersk, FIDSA

Design Defined by Brennan Gudmundson, IDSA

Book Review by Mark Dziersk, FIDSA          

Beautility by Tucker Viemeister, FIDSA

A Look Back by Vicki Matranga, H/IDSA