Dell Latitude Design Language: Bronze, Design Explorations
Dell Latitude Design Language: Bronze, Design Explorations |
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Contact: Ken Musgrave, IDSA, (512) 723-3120; Ken_Musgrave@dell.com Designers: Dell Computer Corp., M3 Design Inc., Design Edge and Pentagram Design Client: Dell Computer Corp. The challenge for Dell was to develop a consistent design language for its commercial product line of portables. The Latitude ID language weaves a consistent theme across three distinctive products and establishes a strong visual separation from Dell consumer portable products (Inspiron). The unique language delivers a look and feel that is familiar and distinctive at the same time. |