AIGA Risk/Reward: Bronze, Environments
AIGA Risk/Reward: Bronze, Environments |
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Contact: Melissa Guzman, Pentagram Design, 415.896.0499; Guzman@sf.pentagram.com Designers: Pentagram Design Client: American Institute of Graphic Arts Stripes were used in this wayfinding system for the AIGA conference on Risk/Reward to highlight discussions that pertained to each side of the issue. The consistent design gave the promotional pieces as well as all conference materials and environmental graphics a cohesive and easily recognizable theme. Recycled paper was used for the conference materials and promotional pieces were self-mailers, eliminating the use of envelopes. |