SWIFFER: Silver, Consumer Products |
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Contact: John Van Akkeren, IDSA, Joss, 312.644.5677 Designers: Joss Client: Procter & Gamble One of Procter & Gamble's fastest-selling products ever, the lightweight, easy-to-use mop/broom uses new fiber technology to create an engaging, universal solution for household dust removal. The flexible head offers superior dusting in hard-to-reach places yet is sturdy and easy to assemble from the small box. |
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