Bandit: Gold, Consumer Products

    

Contact: Josh Ferguson, IDSA, Speck Product Design, 650.462.9095
josh@speckdesign.com

Designers: Speck Product Design

Deceptively simple, this computer media storage device provides not just the basic function of keeping disks together but introduces a dynamic action that is both fun and functional. Using an elastomeric band, the unit can bundle CDs, Zip disks or other media for transport or storage, then release them in a splayed array that maximizes viewing and access. Most of all, though, it offers the manufacturer a point of distinction that encourages sales volume.

"Great features: The strap holds it open as well as closed; it's available in fun colors which makes it very appealing; and it's cleverly sold bundled with a box of disks. Very smart total solution." -Molly Follette Story, IDSA, The Center for Universal Design