In addition to the International Design Excellence Awards (IDEA), there are dozens (hundreds?) of design award schemes operated by organizations around the world.
What distinguishes one from the others? Is there anything particularly unique about IDEA?
We like to think the answer to the second question is obvious. (Yes.)
But what do IDEA jurors think? And how would they answer the first--perhaps more important--question?
Jonah Becker, Khodi Feiz, Matt Jones, Mike Kruzeniski and Sam Lucente, IDSA weighed in when we asked them during breaks in the jurying process in Dearborn, MI in May 2012.
Run time: 7:24