I'M OK! mini first aid pocket kit

Medical & Scientific Products

The I’M OK! mini first aid kit is intended for on-the-spot wound care for small injuries like paper cuts, pinches and scrapes. The carrying case keeps the contents clean, organized and accessible. It include essentials to disinfect and cover injuries and prevent infections.

Packaging & Graphics

The visual identity of the I’M OK! mini first aid line speaks to children as well as adults. The modular identity includes iconic theme-related illustrations of a pirate, princess or bear combined with the cross symbol to highlight the kit’s purpose. Clear compositions, a cheerful selection of colors and a strong, comforting message give the line a sophisticated and fresh look.

Contact: Barbara Kohler: kabalab@mac.com

Credit: Barbara Kohler and Karlheinz Schempp of Kabalab LLC