Q&A with Sheng-Hung Lee, B.S., National Cheng Kung University, R.O.C.
Accessibility is a key element of designing a solution intended to be used in emergency situations. First aid kits, as one example, need to be as accessible as possible. A group of students in Taiwan recognized that Taiwanese families needed first aid kits to be more accessible and more universally designed. So they created Nursing Kit to solve for those things. For their troubles, they took home a Gold IDEA. In the following interview, we learn more about how they did it:
Q&A with Adam Fleming, marketing manager, Ammunition
In a very short time, Beats by Dr. Dre headphones have become a category-defining icon. You might wonder what opportunities remain for the designers at Ammunition who shape the Beats experience. As it turns out, they seized two rather important opportunities on their way to IDEA gold: designing for professional DJs and creating a wireless Beats product. We got some insight on how Ammunition delivered each of those solutions:
IDEA winners, selected from this year’s IDSA International Conference in Boston, have been touring ever since the conference began—both in Boston and in Korea. Whether in America or abroad, the message is the same: Good design is the basis for improved products, better business and a richer life.
After this year's IDEA jury made its final decision regarding which designs were most excellent, we stole a few minutes with Jury Chair Rhys Newman, IDSA from Nokia to ask him about how the process went, what trends he observed and the story that ought to be told about what makes Nike+ FuelBand the Best in Show.
You care about a design award because you, the designer, earn them when you do great work.
We care about a design award because we hand them out to celebrate your great work.
But what about a business person? Why should they care about a design award if they're not directly involved in the give-receive equation?
Matt Jones, Mike Kruzeniski, Sam Lucente, IDSA and Rhys Newman, IDSA made the case when we posed the question to them while the IDEA jury was assembled in Dearborn, MI in May 2012.
In addition to the International Design Excellence Awards (IDEA), there are dozens (hundreds?) of design award schemes operated by organizations around the world.
What distinguishes one from the others? Is there anything particularly unique about IDEA?
We like to think the answer to the second question is obvious. (Yes.)
But what do IDEA jurors think? And how would they answer the first--perhaps more important--question?
HERNDON, Va., Aug. 27, 2012 – On Aug. 18, the Industrial Designers Society of America (IDSA) unveiled the Best in Show for the 2012 International Design Excellence Awards (IDEA) at its annual international conference in Boston. Nike claimed the Best in Show nod for its Nike+ FuelBand.
Near the end of their dual interview at The Henry Ford in Dearborn, MI this May, IDEA 2012 Jurors Mike Kuzeniski and Matt Jones paused to consider what it means to think of a design as successful. Notably, they contemplated which criteria are integral to legitimizing a design as something that achieves success.
This tangent took a tangent or two of its own as Mike and Matt also observed some ways design practice is changing, and some new opportunities for how a design awards scheme could define design excellence.
In 2011, the Windows Phone 7 earned a Best in Show distinction from the International Design Excellence Awards (IDEA) jury.
Making his first appearance on any IDEA jury in 2012, Mike Kruzeniski, who had been creative director for the Windows Phone Design Studio, talks about the impact the award had on his design team.
This excerpt comes from a May 2012 interview conducted at The Henry Ford in Dearborn, MI.