Design Thinking

Material Change: Design Thinking and the Social Entrepreneurship Movement

Material Change shows that there is something going on in design-something powerful. Design can change the world. This new way of thinking is revolutionizing the business of design and the design of business.
Material Change is the story of trained architect and entrepreneur Eve Blossom, who built her design business, Lulan Artisans, on a framework of ecological, economic, social, communal and cultural sustainability.

Designing for Growth: A Design Thinking Toolkit for Managers

Jeanne Liedtka and Tim Ogilvie educate readers in one of the hottest trends in business: "design thinking," or the ability to turn abstract ideas into practical applications for maximal business growth. Liedtka and Ogilvie cover the mind-set, techniques, and vocabulary of design thinking, unpack the mysterious connection between design and growth, and teach managers in a straightforward way how to exploit design's exciting potential.

Design Thinking

Design thinking is the core creative process for any designer; this book explores and explains this apparently mysterious “design ability.” Focusing on what designers do when they design, Design Thinking is structured around a series of in-depth case studies of outstanding and expert designers at work, interwoven with overviews and analyses. The range covered reflects the breadth of design, from hardware and software design, to architecture and Formula One.

Seeing What's Next: Using Theories of Innovation to Predict Industry Change

Every day, individuals take action based on how they believe innovation will change industries. Yet these beliefs are largely based on guesswork and incomplete data and lead to costly errors in judgment. Now, internationally renowned innovation expert Clayton M. Christensen and his research partners Scott D. Anthony and Erik A. Roth present a groundbreaking framework for predicting outcomes in the evolution of any industry.

Open Design Now

Open Design Now looks at design in the new creative commons, co-creation era. It presents practices, tools, and licensing systems, as open design is a way of designing everyone can participate in. Includes essays, cases, and visuals on various issues of open design, as well as practical guidelines for designers, design educators, and policymakers to get started.

 

A Fine Line: How Design Strategies Are Shaping the Future of Business

praise for a fine line

"A breath of turbo-charged fresh air that doesn't regurgitate the ego-maniac CEO's selective memory or an outside expert's misinterpretations. Hartmut explains innovation through the lens of design, and it's about time we gained his valuable perspective." —Guy Kawasaki, former chief evangelist, Apple and co-founder of Alltop.com

Do You Matter?: How Great Design Will Make People Love Your Company

“Definitely, a game changer! Design experience is the power shift to our era what mass marketing was to the last century.”

John Sculley  former CEO, Pepsi and Apple

 

“Great design is about creating a deep relationship with your customers. If you don’t, you’re roadkill. This book shows you how and much, much more. Be prepared to have your mind blown.” —Bill Burnett  Executive Director, Design Program, Stanford University

 

Design is How it Works: How the Smartest Companies Turn Products into Icons

"It's not just what it looks like and feels like. Design is how it works."—Steve Jobs

There's a new race in business to embrace "design thinking." Yet most executives have no clue what to make of the recent buzz about design. It's rarely the subject of business retreats. It's not easily measurable. To many, design is simply a crapshoot.

Creative Priority: Putting Innovation to Work in Your Business

How does your company define creativity? Or does creativity define your company? In this remarkable book, Jerry Hirshberg, founder and president of Nissan Design International (NDI), distills his experience as leader of the world's hotbed of automotive innovation and reveals his strategy for designing an organization around creativity.

Creating Value by Design: Thoughts and Facts

I find this book to be one of the best recounts of product design methodology written for designers in a designer's language. It goes further than just presenting design theory. In Volume I, the thoughts and theory is presented and in Volume 2 the results of applying the theory are shown. This is not just a book that presents you with a dry theory. It basically tells you the how and the outcome of the design process in two beautifully designed volumes. —Victor Papanek

 

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