Design Management

Silver Bullets - Strategic Intelligence for Better Design Firm Management

A Silver Bullet represents the hope that a single shot idea or solution will completely transform a design practice and business into its most successful incarnation. The truth is that it takes many silver bullets to get the job done, and while the process isn t magical, it can be rewarding and fulfilling. In this inspired and lucid exploration of the strategic intelligence needed for managing a design firm Jack Reigle draws on his extensive strategy experience, offering insight and practical approaches to move your firm to new levels of achievement.

Open Services Innovation

The father of “open innovation” is back with his most significant book yet. Henry Chesbrough’s acclaimed book Open Innovation described a new paradigm for management in the 21st century. Open Services Innovation offers a new approach that demonstrates how open innovation combined with a services approach to business is an effective and powerful way to grow and compete in our increasingly services-driven economy.

Design Management: Using Design to Build Brand Value and Corporate Innovation

Written by a leading authority in the fields of marketing and design, here is first book ever to bring together the theory and practice of design management. In eleven comprehensive chapters, Design Management offers time-tested tools for choosing the right design agency … integrating design in the organization … creating value and contributing to company performance … contributing to brand value and corporate vision … and implementing design projects.

Design Management: Managing Design Strategy, Process and Implementation

Design Management (the management of design strategies, processes and projects) is an intricate subject. As the role of design in the world continues to broaden, organisations are increasingly viewing design as being integral to their decision-making processes. This book leads the student through the key knowledge, practice and skill areas of design management, focusing on the strategy, process and implementation involved in the management of design. Opening with a contextual overview of the subject, this book then explores the stages involved in the application of design to business.

Product Creation: The Heart Of The Enterprise From Engineering To Ecommerce

Now more than ever, a company's success -- indeed its survival -- depends on a firmwide effort to create the best products and bring them to market quicker than competitors. Going beyond the traditional focus on design and production exclusively, product development expert Philip H. Francis provides senior managers with the methods and tools to orchestrate the entire enterprise for creating a legacy of product excellence.

The Power of Product Platforms

Most companies know that long-term success does not hinge on any single product but on a continuous stream of value-rich products that target growth markets. Yet many firms inexplicably develop one product at a time, and by doing so fail to embrace commonality, compatibility, standardization, or modularization among different products and product lines. At last, in this timely book, Marc H. Meyer and Alvin P. Lehnerd provide a formula for turning products into profits, enabling companies to design technologically superior products more easily.

New Products Management

Written with a managerial focus, New Products Management by Crawford and Di Benedetto is useful to the practicing new products manager. Along with the management approach, the perspective of marketing is presented throughout which enables the text to have a balanced view. The authors aim to make the book increasingly relevant to its users as this revision is considered to be a new product. Many new examples, cases, and research along with the most current topics highlight the new edition of New Products Management.

 

ROI: Return on Innovation

A guide for maximizing return on development investment by effectively facilitating innovation across the enterprise. For executives, entrepreneurs, marketers, managers, designers, and anyone else passionate about creating revolutionary products in the new millennium. Simple, practical innovation solutions applicable across the enterprise. Tools, Tactics & Talent for ground level execution. Highly visual, diagrammatic, and graphic presentation. Researched and authored by a thirty-year veteran designer/facilitator.

Managing the Design Factory: The Product Developer's Toolkit

The man who launched a revolution in product development with his bestselling Developing Products in Half the Time is back with a new book that's also certain to be a classic. In Managing the Design Factory Donald G. Reinertsen presents concepts and practical tools that will be invaluable for anyone trying to get products out of the pipeline and into the market.

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