Motorola Design Strategy: Moto X Family and Moto Maker

Bronze
2014

The Motorola Design Strategy:Moto X  Family and Moto Maker personalization and distribution model invigorates the Motorola brand with a new line of products that appeals to customers in the global smartphone market. The Moto Maker website enables users to personalize their phone, resulting in a one-of-a-kind product for the consumer. 

Designed by Motorola Mobility - Consumer Experience Design

Contact: Tricia Serpe - triciaserpe@motorola.com