SWYP: See What You Print

Bronze
2012

SWYP (See What You Print) is a near-term concept for printing. A large touch screen simplifies printing by giving users the ability to see and manipulate, in 1:1 scale, what the finished result will look like before printing. The underlying idea is that user frustration and many common problems (such as wasted time, paper and ink) could be fixed by making all aspects of the printing interaction more natural, predictable and understandable.

Credits: Artefact, Jonas Buck, Fernd Van Engelen, Tucker Spofford and Christoph Ptok
Contact: Adriana Gil Miner: adriana@artefactgroup.com