IDSA
& BusinessWeek announce 2008 IDEA Award winners
-
12 Brasilian designs selected
July
18 2008 - Read
the full story here and
see BusinessWeek's coverage
of the Gold IDEA/Brasil winners here...
IDEA/Brasil
winners to exhibit in the U.S.
July 17 2008 - Featuring
a seminar with presentations by some of this year's winners, the
exhibit at the OAS (Organization of American States) in Washington
D.C rruns until July 24. See
complete details.
IDSA
expands international reach, opportunities for Brasilian designers
December 3, 2007 - The first annual IDEA/Brasil
program opened for entries, initiating a new era in international
design competition and cooperation.
A partnership between the Industrial Designers Society of America
(IDSA) and Objeto Brasil – an NGO dedicated to the promotion
of Brasilian design – IDEA/Brasil is the first “feeder
competition” of the International Design Excellence Awards
(IDEA). The program is being spearheaded by two of Brazil’s
design luminaries: Objeto Brasil’s President of Honour, José Mindlin,
and longtime design activist and promoter Joice Joppert Leal.
IDEA/Brasil will be conducted locally according to the rules and
processes of the broader IDEA program, yet tailored to meet the
needs of the Brazilian design community. For example, the competition
will include a new category for jewelry design to highlight an
area of particular excellence and prominence among Brazilian designers.
Winners of IDEA/Brasil will be recognized and celebrated both within
the host country and internationally, and will advance to the general
IDEA competition.
“The IDEA/Brasil program will help promote Brazilian design both within the country and around the world,” said IDSA Executive Director Frank Tyneski. “The competition will provide a focus for the vibrant Brazilian design community to come together and celebrate their diverse efforts. Corporations, manufacturers and consumers will see that Brazil takes design seriously and is ready to compete on an international scale.”
“The partnership with IDSA to promote IDEA/Brasil is a historical moment and a great recognition of Brazilian design,” added
Leal.
In addition
to Brazilian designers, professionals who have created products
for Brazilian companies may also apply. Contact Chelsea
Sutula or Daniel
Joppert for
more information, or visit IDEA/Brasil’s
Web site. |
